The migration from page culture to data culture is the topic I address today in the series Graphic Design Today: Testimonies and Related Topics, organized by Centro Universitário Maria Antonia.
The discussion begins with the contrast between the new forms of information architecture and interaction that social technologies offer and the “dictatorship of templates.”
A brief overview of the discussion
The spread of internet-access devices and diversification of interactive products are significant elements in the migration from page culture to data culture. Mobile phones, touchscreens such as the iPad, and environments permeated by voice-controlled devices and presence and motion sensors, such as Wii and Xbox gaming platforms, substantially change reading contexts and the ways visual content is received. Mediated by Web 2.0 resources—social networks and software such as Facebook and blogs—they challenge designers to imagine new forms of information architecture and visual design. These forms must simultaneously engage a new nomadic reader/participant whose attention is distributed across platforms and question the “dictatorship of templates”—ready-made models—and the limits they impose on the imagination.
May 21, 7:30 p.m. Centro Universitário Maria Antonia
Here are the slides: